Meet the five user personas and move through the Rewrite website with them.
A platform to connect people from all corners of the fashion industry with the ambition to be better.
Throughout the conception and development of Rewrite, I have considered who I am designing for and, more specifically, why—leading me to create five user personas.
A foundational purpose of Rewrite is to connect. This will mean something different for each user, depending on their needs and motivations.
Bachelor of Design with Honours
Welcome to Rewrite, an online network that connects people with a common interest in sustainable fashion. By inviting participants from all areas of the industry, the open forum is intended to connect, educate and inspire its users on their individual and collective sustainable journeys, rewriting our fashion future. This project is inspired by my experience within New Zealand fashion and is driven by my aspiration to make a sustainable contribution.
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