Lauren Hynd

Look Both Ways

HomeVisual CommunicationLauren Hynd

All three issues of Look Both Ways
Close up of issue one and risograph printing details
Large-scale typographic intrusion staged in Block 12 in order to spread awareness
Chalk spray stencil intrusion

Bachelor of Design with Honours

I used design to challenge and critique the relationship between capitalism and graphic design, and explore ways of going forward that put people and the planet before profits. Graphic designers have been complicit in the advancement of capitalism; we need to recognise this, take responsibility and design for environmental and social good. Look Both Ways engages student designers in order to unite, educate and inspire this emerging generation to design with care.